Due to the coronavirus (COVID-19) pandemic, the Birmingham Water Works Board (BWWB) will reimagine its annual Hydrate the City community outreach events as a series of interactive online engagements throughout June and July.
Starting June 23, which is also National Hydration Day, and concluding July 14, the BWWB will debut a new video each week hosted by Rick Jackson, PR Manager and Spokesperson, with special guests from the community sharing hydration tips and recipes for fruit-infused water that can help customers stay refreshed and hydrated throughout the summer months.
The Hydrate the City program, now in its sixth year, serves to raise awareness of the importance of staying hydrated as temperatures rise throughout the summer.
“While we want to do our part to prevent the spread of COVID-19, the fact remains that summer temperatures also pose health risks with dehydration,” says Jackson. “These online events enable us to continue reminding the community that drinking water is the best practice for staying safe in the heat.”
According to the Centers for Disease Control and Prevention, more than 600 people are killed by extreme heat every year. Heat-related illnesses, like heat stroke and heat exhaustion, pose a higher risk to infants, young children, the elderly, and pets, and people who work outside are especially vulnerable to these conditions.